Words are dying. With everyone spending so much more time absorbing information via smart phones, tablets, or computers, digital marketing focuses more than ever on images. Capturing initial attention and providing essential, emotionally relevant information quickly are two good reasons for this shift. As Mike Hill at Moonshine has pointed out, Visual and audio technologiesContinue reading “Marketing Without Words? Not Quite!”
Category Archives: Tools
Wrong Words vs. Right Words
So you weren’t paying attention in high school English class? I know, it was boring. Besides, we all had social lives to manage. But that lapse might cost you today in lost opportunities for employment or career advancement. Despite rapidly improving AI, spell and grammar checking, and other aids, errors creep into everyone’s writing. AndContinue reading “Wrong Words vs. Right Words”