What I learned from my plumber: strengthen your brand, focus on your client’s needs, provide great customer service, deliver value beyond what is expected, conduct yourself with integrity.
Nearly everyone complains about the lack of information, unaccountability, anonymity, and the ego-crushing nature of the hiring process. It doesn’t have to be this way. Organizations should humanize hiring and promote themselves at the same time.
Our Instagram World It’s official: we now live in an Instagram world as far as marketing is concerned. For B2C marketing, this has been true for some time, perhaps even before Facebook acquired Instagram. Products marketed online depend on visual branding, sometimes in ways completely unrelated to the items that are hawked. Consider the Cialis™Continue reading “Case Studies without Stories?”
What’s Keeping Your Business from Growing? Surely, it couldn’t be what you eat, could it? Well, if you have a growing mid-section, low energy, or are on the verge of having a chronic health condition, what you eat might be holding you back. Sound crazy? Read on! About 45% of Americans (144 million people) sufferContinue reading “Grow Your Business: Watch What You Eat”