Today’s economic volatility and threat spurs all of us to reexamine our marketing strategy. Avoid common mistakes and wasteful marketing spending in 2021.
Words are dying. With everyone spending so much more time absorbing information via smart phones, tablets, or computers, digital marketing focuses more than ever on images. Capturing initial attention and providing essential, emotionally relevant information quickly are two good reasons for this shift. As Mike Hill at Moonshine has pointed out, Visual and audio technologiesContinue reading “Marketing Without Words? Not Quite!”